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Vincent Thome is a strategist, geek and captologist working at AKQA. This blog is about technology, marketing and innovation.
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Monthly Archives: December 2006
Congratulation to You
I just want to congratulate the person of the Year according to the Time, You. Yes, you. You control the Information Age. Welcome to your world where you more and more control the where, when, how and what. You did a fantastic job this year by embracing platforms that allow you to express [...]
Ask, answers and business models
First, sorry for the long post but I think it’s worth it. Amazon has just launched Askville, “Ask a question, get real answers from real people”. This is a “questions & answer” site similar to Yahoo answers, Yedda, AnswerBag and others. The difference is that until a questioned is “closed,” the answers cannot be [...]
Tools to track for free
That’s something I learnt at school. You don’t necessary have the budget to use expensive solutions to analyse and track your competitors, brand or products. But thank to Internet, It’s now much easier. Here is a list of sites or tools, I typically use to track buzz, competitors and brands for [...]
Community mapping
For me, two main values you don’t really exist on Internet. Time and space. It’s something interesting as it would allow more relationships between the offline and online world.
I will not speak about time now even if for one of the first time in Internet Second Life has time and space constraints. So [...]
2007, Eric Schmidt replies
Even if Eric didn’t reply to my question: “if 2006 was, 2007 will be?” through my comments, he somehow did it in The world in 2007 from the Economist. Here is the podcast(mp3) and the article, “Don’t bet against the internet…It’s simply the best“. Lot of people may think I’m too much focus on [...]
2006 in your word thanks to David Armano
While chilling around Slideshare tonight, I found a very interesting presentation from David Armano, creative director at Digitas. First, we do feel the presentation has been done by a creative director not an account manager. David asked through his blog: “What was the most significant event/aspect of 2006 in regards to marketing, advertising or [...]
Brand universes by Yahoo
Yesterday, Chris Wood, my “coach” launches an interesting topic during our friday planning coffee “Brands shouldn’t care what is said on community sites any more than they should care about what is said in the pub” (Can be phrased as a question or as a statement) I’ll try to speak about next week but [...]
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